Earlier this week I got an email from someone at an organization I belong to. The email said that I WON a free gift from someone who spoke on a conference call for the organization that day. Evidently they announced my name on the call. SWEET, I love winning stuff! Although, I didn’t sign up for the call and had no idea who this person was or what I did to deserve this (besides the obvious: general awesomeness).
If you are rewarding people for showing up, being a member, referring someone to you, downloading something, etc. make sure they KNOW they’re eligible to win the prize, and make sure they know what’s going on. There’s nothing worse than saying “You Won” and the response isn’t “SWEET I LOVE THIS!” but “why?” And I promise I didn’t do that…
I know I’m being “that girl” who’s ungrateful for the cool prize I won, but wouldn’t it have made more sense if someone on the conference call who was inspired by this persons story won the prize?
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