Last week I got an email from a colleague who wanted to set up time for a call to catch up. I wanted to hear about what’s going on in their business too. As we started talking, I rambled on about the move to Oregon, how work’s going, Norm, etc. I then asked how their business is going – and the response was “I think I need to hire you to manage my newsletter.”
Take the time to take the call. Sure, you’re busy. Sure, you don’t love chatting on the phone. BUT, if I have to listen to you complain that you need more clients but you’re “too busy” for a call, you need to fix something. Not everyone is great on the phone and I get that. Not everyone loves emails or text messaging. And not everyone can meet for coffee 45 minutes away from their house – but DUDE, make the time.
Yes sometimes these calls are just what you think – time to catch up. So, I plan for it. I only block 15 or 30 minutes for it on my calendar and then excuse myself if it really is a catch up call. The more people know what I’m up to and that I’m working and accepting new clients, the more they can be thinking about me. And the more I can be thinking about them.