Yellow Dog Consulting

Sales & Marketing Consulting for solo-preneurs.

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How Can I Help You?

06.26.2012 by Elizabeth // 1 Comment

Hank’s Walk

The other day Hank & I took a walk with a friend of mine who has had a successful business for years and has decided to start working on a nonprofit idea, so we spent a lot of the walk talking about that idea. We also talked about my first year, my clients and general catch up stuff. At the end of the walk when we got back to our cars, she asked “So what can I help you with, what do you need?” And I thanked her and told her. Then I asked her the same thing and she told me.

Do you do this when you’re networking? Do you ask and the other person doesn’t ask in return? Take that as a sign.

Networking is about a lot of things to a lot of people. For me, it’s about helping each other grow and build our business, not by hiring each other, but through who we know and how we can help and support one another. Next time you’re meeting with someone one on one make sure to ask them how you can help their business grow. You never know how that will come back to reward you in the future.

Categories // Lessons Learned, Networking

FRIDAY: Take Your Dog to Work Day!

06.21.2012 by Elizabeth // Leave a Comment

The Friday Afternoon "let's be done working now" look
The Friday Afternoon “let’s be done working now” look

Just a reminder that Friday (tomorrow) is Take Your Dog To Work Day. At Yellow Dog Consulting, every day is Take Your Dog to Work Day. Make sure to double check with your boss that it’s OK to bring your pup in for the day. And if it’s not, quit on the spot.

Okay, don’t. If you are lucky enough to participate make sure to take frequent potty breaks (both you and your dog) and bring a couple of treats, to share with other dogs, and to keep him occupied while you pretend to work. And if your dog hasn’t experience elevators, make sure you have a back up plan. 6 floors is a long way to walk with Hank (I mean, any dog…) Have a fun time and don’t forget to take lots of pictures!

Woof!

Categories // Events, Holidays

Let’s be Realistic About…

06.20.2012 by Elizabeth // Leave a Comment

In no way shape or form am I someone who should be giving you blogging tips. I’m still figuring it out, my stream of conscious isn’t everyone’s flavor and hey, that’s fine.

Today I was meeting with a client and he wants to start a blog on his website. Seeing as how the website’s current blog is a canned piece that he doesn’t write, and his tumblr account has two posts from a year ago I asked him for one thing:

Write blog posts for a month.

Just try writing a blog. Save the posts as word docs and just write when you have time. This way if you decide you like it, you have a back stock for those busy weeks. And if after a month you’ve written three posts, you know that maybe blogging isn’t the right fit for you.

And that’s OK. You don’t have to do everything, and if you do decide that your website needs a blog and you aren’t going to be the one to write it, that’s fine. There are a lot of great copywriters and freelance writers who will write your blog in your voice way better (and consistently) than you do.

What do you WANT to do but are afraid won’t work out? Take a month to practice and see how it goes. You might be surprised what you learn!

Categories // Lessons Learned, Social Media

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About Us

Yellow Dog Consulting is a sales and marketing firm located in Hillsboro, Oregon with clients around the world. We work with small business owners who love what they do, but the sales and marketing part of their job sucks their will to live.

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