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Customer Service Lessons from 6 Hours on a Train

01.13.2016 by Elizabeth // Leave a Comment

CYPNh4FUAAAvyiYLast month I attempted a quick overnight trip to Seattle to attend a retirement party for a friend. I usually drive to Seattle, but with winter weather and traffic I thought I’d finally try out the train. A couple of friends have been down to visit on it and raved how easy it was (in May, yes). So, after our train departed an HOUR late, because we were waiting for an engine (which seems important so why wasn’t it already there?!) we got going.

And then stopped. Trees on the tracks. Obviously outside their control (but of course, I wonder if we’d left on time…) by the time we got going again it was clear I wasn’t going to arrive till the party was over. I knew it’d go long but as we waited and waited I was losing faith I’d arrive in time for my departure the next morning. So, I called Amtrak figuring that was easiest and they said I could jump off at Kelso and go back. I talked to the conductor and he gave me a super informal slip of paper to give the other conductor and I could go back. So, I did.

Then I called Amtrak to get a refund for that useless trip (they said they couldn’t refund/process till the trip was complete) and 6 hours spent on trains to literally go nowhere (because if you’ve driven past Kelso you know this is true). Everyone I talked to was nice and helpful along the way, but all I got for a day of lost time was a credit to my account for the half of the trip I didn’t take.

As is often my problem with customer service folks, they aren’t given the tools to ACTUALLY fix the problem. They’re given the lowest common denominator: don’t spend money, don’t actually make the customer love you. I did ask if there was anything they could do, but no of course not, that’s their policy.

I took to Twitter, and ZERO response from them. Which is a disappointment, but not a surprise. If you’re on social media BE on social media (my other favorite rant…)

And so, I’ll continue to drive to Seattle or fly, because Alaska Airlines knows what they’re doing and I wouldn’t have missed the party.

Categories // Lessons Learned, Management, Marketing

Are You the Great and Powerful Oz?

01.06.2016 by Elizabeth // Leave a Comment

queen_1The other day I was talking to someone and they asked what they SHOULD be doing. The first thing I said to them was networking. I’ve gotta see your face. Newsletters and social media engagement are GREAT but if I never see your face, why would I keep engaging? You’ve got to put in the time to earn people’s trust.

We all know that people do business with people they Know, Like and Trust. If I never see you or talk to you how can I get to this point?

In 2016 one of my intentions is MORE networking – I moved to a new state in 2015 and the worlds greatest yellow dog passed away. I made a lot of excuses to NOT network, but in 2016 that’s changing.

Here’s the deal – you aren’t the Great and Powerful Oz. People don’t follow yellow brick roads to you, you haven’t earned that as a small business owner.

In 2016 it’s time to get out from behind the curtain and network!

Categories // Marketing, Networking, Sales

December Pop Culture Roundup!

12.31.2015 by Elizabeth // Leave a Comment

Black mirror White christmasWow – what a great December for Pop Culture! 2015 has been great as a whole, but December really took it to 11! I hope you were able to get some pop culture activities taken care of this month – here’s a few of my favorites.

Movies

Like everyone else in the world – I saw Star Wars VII: The Force Awakens, 3 times so far (I don’t judge you…). My dad was visiting for the month so we watched episodes I-VI in order over the past month as well. Episodes I & II are terrible movies, but I didn’t remember most of Episode III and it’s actually pretty good! While The Empire Strikes Back has been my favorite, VII was so good it may be my favorite now…

I also had a chance to go see Sisters – with my two favorites, Tina Fey and Amy Poehler. It was hilarious and everything I wanted it to be. Go see this movie, it’s a great ab workout.

 TV

There was such great TV this fall and a few things wrapped up worth noting…

The Leftovers – This will go down as one of my favorite TV seasons on record (Justified S2 and Dexter S4 are also on the list). It was fantastic story telling and a crazy story. International Assassin may be a flawless episode of television (to me anyway).

Fargo – Season 2 lived up to it’s name sake and was another amazing season of television. Ed & Peggy Bloomquist were two of the dumbest (but funnest) characters I’ve enjoyed watching in a while. And I will watch whatever else Bokeem Woodbine does. He was incredible. As was Nick Offerman, who I have absolutely watched drink scotch by a fire this holiday season.

Jessica Jones – WOW I loved this! What a great female superhero and story. Sure it would have been tighter with 2 or 3 less episodes, but that was one of the creepier bad guys in a show in some time. I loved almost everything about this show (pro tip: maybe don’t watch this show with your parents, there’s probably more sex than you’d like to watch while they’re on the couch next to you…)

Black Mirror, White Christmas – Oh Jon Hamm how I love you. Black Mirror is a show I discovered a while back on Netflix. It’s 21st century Twlight Zone and it’s amazing if you haven’t watched it. They did a Christmas episode in 2014 and it was finally available on Netflix on Christmas day. It does NOT disappoint, and it stars everyone’s favorite (except for my sister in law I guess…) Jon Hamm! A very creepy story that takes place over the holiday season, I loved it!

Listening

The greatest gift that a podcast lover could get for the holidays was Serial Season 2! I’m loving the season so far, what a great story that we know (Bowe Bergdahl) but really don’t know. I’m ticked we don’t get a new episode the week of New Years and have to wait 2 weeks between episodes, but I know it’ll be worth it.

The Nerdist had a few great interviews lately – Kathleen Kennedy was fantastic to listen to, her history in Hollywood is amazing! Fred Savage was everything I wanted him to be – I love him. Allison Tolman (from S1 of Fargo) was also a blast to listen to! As always I’m hoping for most hostful goodness in 2016 from this podcast…

Andy Greenwald interviewed Damon Lindelof about a bunch of stuff, but mostly LOST and The Leftovers and it was a great interview on a long drive home from the holidays.

Reading

As per the usual I’m reading a lot of year end lists and articles. Since I’ve been watching a lot of TV as well, it’s a bunch of interviews with directors too. But, I had time to read a book!

Undermajordojo Minor – a couple years ago I read The Sisters Brothers by the same author and loved it. It’s a unique writing style which makes it a very quick read. The world of the story is weird and twisted and funny and creepy and I really enjoyed it!

So, what have your pop culture obsessions been in December and over the past year?

Categories // Pop Culture

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Yellow Dog Consulting is a sales and marketing firm located in Hillsboro, Oregon with clients around the world. We work with small business owners who love what they do, but the sales and marketing part of their job sucks their will to live.

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