Yellow Dog Consulting

Sales & Marketing Consulting for solo-preneurs.

  • About
    • Shout Outs From Rad Clients
    • Media
  • Marketing Services
    • Kick Ass Follow Up Templates
  • Blog
  • Mailchimp
  • Free Tools
    • Newsletter Setup Checklist
    • Monthly Marketing Calendar
  • Contact

Balancing Expectations

04.25.2012 by Elizabeth // Leave a Comment

Last week I had one client apologize that they weren’t going to meet a deadline (that we created), and another client say that they were avoiding emailing me because they hadn’t replied to another email I sent.

So, that makes a girl feel good…Actually, it was a good reminder that I need to be clearer with my clients about expectations and timelines that we make up.

I find that setting goals and timelines is helpful to create some structure with sales and marketing efforts. The reason people usually hire me is that they’re tired of saying “we should do that, we should try that” they want to START doing and trying new marketing efforts. But these are timelines and goals that we have setup and decided on together, I’m just the reminder and maybe enforcer (see Nagging Wife)

You want any consultant you are working with to help push you forward but don’t hide from them, it won’t do anyone any good. If a client is taking a lot of your time right now that’s OK!  Be clear with the person you’re paying that you need to push a project out a week. Don’t avoid them.

Tell Your Friends How Awesome this Post Is!

  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on Pocket (Opens in new window) Pocket
  • Click to email a link to a friend (Opens in new window) Email
  • Click to print (Opens in new window) Print
  • More
  • Click to share on Pinterest (Opens in new window) Pinterest
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to share on Telegram (Opens in new window) Telegram
  • Click to share on Tumblr (Opens in new window) Tumblr
  • Click to share on WhatsApp (Opens in new window) WhatsApp

Related

Categories // Lessons Learned

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

About Us

Yellow Dog Consulting is a sales and marketing firm located in Hillsboro, Oregon with clients around the world. We work with small business owners who love what they do, but the sales and marketing part of their job sucks their will to live.

SIGN UP FOR YELLOW DOG NEWS!

Follow Me

  • twitter
  • instagram
  • linkedin
  • envelope-o

© Copyright 2020 Yellow Dog Consulting · All Rights Reserved