Yellow Dog Consulting

Sales & Marketing Consulting for solo-preneurs.

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Network with Yellow Dog in November!

11.01.2013 by Elizabeth // Leave a Comment

Get out and network, don't stay home and stare at the wall like Hank did the other day.
Get out and network, don’t stay home and stare at the wall like Hank did the other day.
Friday, November 8th
NWEN Breakfast Buzz

You know how much I love NWEN breakfasts. Great networking, great people, great inspiration. If you are a start up, NWEN is the place to be! As an NWEN board member I’ll be showing up more frequently, even in Seattle.

Thursday, November 21st
eWomen Network Luncheon

You know I love eWomen- it’s been great for my personal and professional development over the past 6 years. And yes, I’ve gotten a lot of great clients out of it too. It’s always a great luncheon with fantastic people and great content! If you can’t join the luncheon but want to check out eWomen let me know, they have smaller events throughout the month.

Thursday, November 28th
Thanksgiving!

Just your friendly reminder that Thanksgiving is the last Thursday of November. Make sure to take the day off, hangout with friends and family, eat too much, watch a parade, maybe some football, and take a nap or three.

Categories // Events, Networking

Sales 101: Leaving a Voicemail

10.30.2013 by Elizabeth // Leave a Comment

Yes I rant about voicemail a bit. However, it seems to me that if you want someone’s money, or time, or whatever, that you would leave them a voicemail they can understand.
I got a voicemail today from someone “Hi Elizabeth, this is (jumbled name) from (no clue what they said company) calling again…” Yeah, I didn’t reply the first time because I DIDN’T UNDERSTAND YOU.
It seems so simple: If you leave a voicemail, start with your name and phone number. THEN repeat your name and phone number at the end, or even right after. Speak Slowly, like you’re talking to your grandma.
The other option? I delete the voicemail and don’t call you back.

Categories // Lessons Learned, Sales

Prospect Nurturing

10.24.2013 by Elizabeth // 1 Comment

IMG_3373A couple of months ago a referral partner said he had a new client for me. I love when this happens, we all do. We met with the prospective client together and had a great meeting. The prospect asked great questions and we hit it off. SWEET. I had just finished working with a client so had room in my schedule, this was perfect. I followed up, sent the information for my contract and then the hesitation began. We stayed in touch but the prospect wanted to talk to a potential mentor/coach for the work we’d be doing together.

I pinged the prospect a couple weeks later as had been discussed. Come to find out the mentor was willing to help with the work we had discussed, but the prospect really liked me, which is AWESOME. It’s nice to be liked, it’s better when they like you enough to hire you and give you their money though!

So, I followed up as I do, thanking them for the opportunity and made a suggestion based on a comment in the email. And then…I got a response “I really like you, would you be willing to meet with me monthly to advise me on some strategy for this project?” And just like that I went from losing a client to gaining a client.

I will never exhaust of telling you the importance of follow up. But also: be gracious when you think you lost a client, you never know how it may circle back in your favor.

Categories // Lessons Learned, Sales

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About Us

Yellow Dog Consulting is a sales and marketing firm located in Hillsboro, Oregon with clients around the world. We work with small business owners who love what they do, but the sales and marketing part of their job sucks their will to live.

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Yellow Dog Consulting is focused on helping the entrepreneur succeed when it comes to your sales and marketing goals.You are the expert on your business, let Yellow Dog Consulting be the experts with your sales and marketing.

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