One of the many things I love about Twitter is that I can ignore people. Okay, that comes out wrong, but sometimes your friends (or strangers) will go on a rant and you can just skim right over those posts, or if it’s too frequent and the content isn’t interesting, you might un-follow that person.
I am VERY okay with people un-following me. I get it, sometimes I go off on tangents. I live tweet TV shows occasionally. I don’t usually talk about sales and marketing. I usually talk about Hank, beer and pop culture. And if that’s not something you’re interested in, you’re dead to me I’m okay with it.
The other day I un-followed someone. This person was tweeting stuff that just wasn’t of interest to me, and tweeted frequently enough I decided to clear it out of my twitter stream. And MOMENTS later I got a tweet asking “Was it something I said?”
There is NO WAY This answer isn’t YES. Yes, it was the content you were writing, it’s just not of interest to me. You tweet just frequently enough that I decided meh- not for me. I’ve never met you, after following you for a month or two, we’d get along just fine in a group, but probably not my new BFF. And that’s OKAY. I will say, it was a red flag that this person immediately tweeted and KNEW I was the one to unfollow. Really? You have nothing better to do with your time?
When it comes to social media- be aware. Your content isn’t for everyone. And that’s OKAY. The point of social media is to have a conversation, build your brand, and be a person. Not everyone in life likes you (sorry dude, they don’t), and not everyone wants to know what’s going on in your life. Don’t take it personally.
Help ME Help YOU
Last week I had a call with someone I’d been introduced to. Before the call I took a quick look at the website to learn a bit more about them. It looks like they’re just getting started, so they have a simple one page site. And as I read the bit of content it said “please contact us with questions.”
And guess what?
No contact info. No “click here” no “submit” no email address.
I’ve come across this before- and I mentioned it in my newsletter last month. Help me, Help YOU. If I can’t contact you, how can I hire you or get a quote for a client? Your website needs to have at least one way for people to get in touch with you. If you look on my site, you won’t find my phone number. Why? Well, it’s my cell phone and my personal number as well. I don’t want people calling me at all hours of the day and night. Sure I could get a business line but so far, I don’t need it. I prefer email. It’s fine if you prefer the phone, send me an email and ask to setup some time to talk.
Take a quick look at your website- can I contact you? And while you’re at it, double check your social media- is your contact info (if necessary- which it is for LinkedIn & Facebook) up to date?
Network with Yellow Dog in February!
Thursday, February 6th
REBOUND: How to Leverage Failures into Success
My friend Jimmy Kwan at turnstone hosts some GREAT events, and this one looks to be another winner. Hope to see you there!
Thursday, February 20th
You know my love of eWomenNetwork! This is a fantastic organization for women in business who are looking to grow their business, get education, and have a community of like minded people in their corner. This organization has been instrumental in Yellow Dog’s success!
I’m also speaking to a UW Entrepreneurial Marketing class at the end of February. I’m excited to be invited back to help mold young minds, or totally screw them up. Either way, it’ll be a fun day!
If you’re looking for other events in the region I suggest PSBJ events, and the Startup Seattle calendar!
What events are you checking out in February?
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