Yellow Dog Consulting

Sales & Marketing Consulting for solo-preneurs.

More Networking with Hank!

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Hank at Marymoor
Hank loves a good tennis ball!

If you missed yesterday’s Yellow Dog Newsletter then it’s time to sign up for it! But you also missed the announcement about our upcoming Dog Park Networking at Marymoor!

Thanks to those who came out for Dog Park Networking! We had a great time, and Hank slept for the next two days after all that swimming! So, we’ll try it again, and continue to pray that this SNOW goes away!

Join us for the 2nd Dog Park Networking at Marymoor Off Leash Dog Park!

Friday, April 6th, 10 AM.

Let me know if you’re planning to join! I know Marymoor may be out of the way for some of you, BUT the bonus of Marymoor is the dog wash! Finish an hour of your dog running around and leave with a CLEAN and tired dog. Everyone wins!

Don’t have a dog but need your dog fix? No problem, Hank’s happy to drop a tennis ball at your feet!

Hank the Security System

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Hank keeping an eye outHank has always been a security system for our house, even though we have an alarm system. So, I was surprised at my reaction the other night when our alarm went off about 11 PM. We couldn’t figure out what it was and ended up coming to the conclusion that it was the crazy wind we’ve been having.

BUT, my initial reaction was to hold Hank back. Yes his LOUD barking is helpful (thankfully the UPS guy knows him and always has treats!) But I sent my husband first to go check it out, not the dog who may come across as more threatening if you hear him…

When you hear a bump in the night do you send your dog after it or hold him back?

When Lucky Strike Fires You

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Don Draper-you know you want to be him

I’ve been re-watching Season 4 of Mad Men lately because I am SO excited for Season 5 to start in two weeks! The story line about Lucky Strike firing Sterling Cooper Draper Price reminds me of too many people I know who have relied on just ONE major client to pay the bills.

Why do you do this? Easy – we’re lazy. Well, not really, you’re working hard, and money is coming in the door, so why worry about what’s next?

I am also blown away by the amount of job seekers who are SURE the phone interview they had two weeks ago is going to pan out for them. And hey, maybe it will. But in all likelihood it won’t.  Don’t stop for each potential job or client to pop up and be “the one.” It’s the same for sales, not every meeting is going to turn into closed business, and that’s OK. Not everyone needs or wants what you’re offering right now. The sooner you can understand that as a blessing instead of a curse, the better off you’ll be. Desperation attracts desperation.

Always be networking (not selling, not closing) but make sure that you are out and about in the community, networking WITH your target market (not your friends necessarily) and make sure they know what you do and how you can help them. You may not NEED them right now, but it never hurts to keep those conversations going!